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嘀嗒出行2023好运中国年,这个春节,送“好运”

嘀嗒出行 2023-01-20
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会员简介:因为疫情,用户沉淀了3年的新年期待,对于过一场红红火火、热热闹闹的团圆年,大家比往年有着更热切的期盼。同时也都期待着,2023年,大国小家都能好运来。 在这个大氛围下,嘀嗒的春运/春节营销动作均围绕“好运中国年”的大概念展开,在业务层面,提出“回家用嘀嗒,顺风好运来”的推广主题。

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